- Bybit has confirmed its commitment to reshaping the financial landscape and strengthening its active community with more than 70 million users globally.
- The essence of Rebrand is a reconsideration strategy for Bybit’s communication, connection and empowerment of all users, not just trader.
Today marks a significant turning point Bybit Six-year history as the world’s second largest Cryptocurrency exchange by shopping volume launches a revolutionary reclassification experience. Bybit has confirmed its commitment to reshaping the financial landscape and strengthening its active community with more than 70 million users globally with the introduction of the #imakeit campaign and a fantastic new visual identity.
A new chapter: where limits are dissolved
Bybit has been on The Vanguard of Innovation since the foundation, joined the Cryptocurrency domains and equity, centralized and decentralized financing and accepts users of all skill levels. Bybit repeats its goal today: to think about what and how individuals can act, not just to help traders. Bybit changes the definition of “possible” in a world where everything is conceivable.
Claudia Wang, Marketing Manager, Bybit pronounced:
“At Bybit, We Believe That Every User Has The Power To Shape The Own Financial Destiny. The #imakeit campaign and our New Visual Identity Reflect Our Commitment to Innovation, Inclusivity, and Empowerment. Community Into a Future Where Everything is Possible. This is more than a refresh – it’s a bold step forward, inspired by our users and driven by our vision to reshape global finance. “
Building What’s Next: The New Bybit Story
Leading the next financial development, gives consumers the ability to influence their own financial fate and enable the use, power and inclusion of digital assets and decentralized tools are the goals of this brand recovery.
- Vision: Transform international funding by opening doors to everyone.
- Assignment: Transfer the ecosystem into one that is disciplined, inclusive, transparent, targeted and prolonged to restore the status quo.
The heart of the new brand: “I”
The letter “I”, which stands for individuality, innovation and purpose, is central to Bybit’s new identity. It is strong, individualized and symbolizes every user who works with village pieces to shape the future.
What is different: not just a visual makeover
The move represents a complete review of Bybit’s mission and identity. The essence of Rebrand is a reconsideration strategy for Bybit’s communication, connection and empowerment of all users, not just trader. The new tone leads users through clarity, empowerment and innovation in a strong but personal, globally relevant but locally tailor -made way. With an emphasis on redefining what is feasible in finance for everyone, everywhere, the story now runs the brand.
- At the beginning of July: Introduction of a public brand that includes a live stream, social media activations and a worldwide campaign.
- Mid-July: Updates of a little and the Pro versions of the app, including UI and ICON changes.
- Soon in the future: redesign of the site with a new onboarding process, website and important product pages.
- August and forward: Uniform distribution of internal tools, videos, templates, regional modifications and international events.
