I am a connoisseur of organic brands, everything from what I buy in the grocery store to what products I use on my skin and at home, even for my dog. However, there is a little bit of me every time I pay more for something organic, which makes me wonder if the product is really organic. Do you ever think the same?
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I find it so difficult to trust “organic” brands today. How can we with 100% certainty say the truth? The answer can be found with Blockchain technologyOur ticket to guarantee confidence in everything we buy.
Digital product passes (DPPS), mainly digital documentation supported by blockchain technology, enables a new way to build trust with its customers. Gaten2chanS Story & Value DPP solution has been designed to help brands to easily create digital product passports, which ensures that product information is transparent by recording unchanging items on BSV blockchain.
“Digital product pass is a type of one digital twin It has all information about a specific product. So it has the region, the composition, all their sustainability effect, everything that the brand knows about that product, ”explained Claudia Ojeda, director at Story & Value.
“And we have different cases. We have used them in the fashion industry, which is very important as European regulation is very focused on transforming that industry. But we also see a few more cases in art and jewelry where we can connect this DPP to personal experiences, ”she added.
QosmicA Spanish luxury hand bag brand, is a story and value client that uses DPPS to strengthen customer relationships. Sheila escotFounder and CEO of Qosmic Brand, liked “Wow Factor” that her customers experience after discovering their luxury bag has their unique history.
“There are many things special (about the bags) because it is first and foremost made of grape leather, it is made of grapes. And the other part is that it is digital. When you pass your mobile phone there is a growing popup, and you can See many things, ”shared Escot.
According to Escot, customers usually do not see what is Behind the products they buyProperties such as how it is done, with what materials, their origin and so on. When customers can access these details at their unique purchase, they can appreciate the “soul behind it,” she says.
“Another thing very interesting is for customers who buy the product to make a gift, they can include personal information or personal notes or photos and this photo always goes with you in your bag,” added Escot.
In addition to helping accessory designers such as Escot to build stronger relationships with customers, DPPs can also be used for clothing brands, artwork, juvery or even Food supply chainsSo that someone can track materials and ingredients straight back to their origin.
“Say, for example, you try to make sure that a particular dress uses a certain type of cotton. You can track the cotton from (its) origin, explained Dr. Eva pornBlockchain researcher and education director for the BSV Association.
“Say you want to fish your fish in Alaska, you want to make sure that (it) does not come from a hot sea, you can track the fish from the origin to the supermarket, basically to the plate where you should be eaten from,” she said.
“This is a way to ensure the customer that they pay for the value they hope to pay for and not for anything else. So in principle it is an action against fraud, ”Pornas explained.
Other examples of stories and value clients include an artist who protects his work with DPPs and a chef who can prove which ingredients are used in each dish he creates.
“We have reached that technology is now affordable to all,” Gate2chain’s CEO Bart Olivares confirmed.
“At the end of the day, we do this to help people and to help organizations improve, to streamline, to protect their work, to reduce fraud. And if we can make it massive for everyone, it’s a huge opportunity for us, ”he added.
With one blockchain that can scale massively at low cost is crucial to maintaining the enormous possibility that olivares is talking about, exactly what BSV-driven Gate2chain have done with his story and value solution.
“The underlying blockchain must be ideally scalable in order to handle all these use cases. And that is why we need a scalable blockchain, because it is not just about payment or the delivery chain, that is all about everything, explained Thomas GiacomoPay manager for Teranode group.
“At BSV -Blockchain we just released Teranode. Teranode is the new iteration of our Core Node software. It has been tested with 1 million transactions per second last year, which will be the only blockchain that will be able to handle such a huge amount of data, he revealed.
Martin CoxallDirector of Growth at BSV AssociationAdded:
“A Teranode software that allows blockchain to receive these huge, almost unbound data levels is the only one that allows all these artists, these supply chain companies, to put that information on the chain.”
“So the only way you make this chain for everyone and improve the world is by being a chain that can accommodate all, in principle.”
See rediscover blockchain -Height points: How to build trust in scale
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